Tuesday, May 18, 2010

CW and MyNetworkTV this Fall

Since I already mentioned the big 4 commercial broadcast networks and haven't mentioned CW and MyNetworkTV yet, here are my thoughts on these 2 smaller networks.

MyNetworkTV announced their Fall 2010 lineup like a month ago. Without Wrestling on Friday next season, this network has very little going for it. I think this network should focus on niche programming such as the game show combination of Are You Smarter Than a 5th Grader? and Don't Forget the Lyrics they are planning on Tuesday nights and the occasional magic specials since magic specials have been largely ignored by the other major networks these days. They need to get away from the repeats of dramas such as The Unit or Monk. Since it is getting easier to watch old series repeats on the Internet, MyNetworkTV's audience will probably shrink to levels of some of those basic cable channels if MyNetworkTV sticks to mostly drama repeats in the next few years.

The CW announced they were renewing most of their current series like months ago. While that sounded like a good idea at the time, they reduced the likelihood that they would pick up some good shows for this Fall. They probably should have waited to renew their shows after hearing the buzz for their possible new shows for this Fall.

As for which shows CW should have ended this season, I think One Tree Hill should end this season. The new Melrose Place should definitely end. High Society and Fly Girls should definitely end.

CW should definitely consider canceling next season the new 90210, Gossip Girl, and Life Unexpected (assuming Life Unexpected is renewed for next season) if ratings for these shows continue to decline next season.

Vampire Diaries and Next Top Model should stick around for another couple of years. Supernatural should stick around for at least one more season after this one and maybe another season yet if ratings don't decline much next season.

Now what does CW do with one of their biggest successes of last season which really just happened by accident? Of course I am referring to Smallville. This show is entering its 10th season next Fall and likely its last according to the people close to the show. It is obvious that the show has had a good long run and that 10 seasons would be a good place to end the show. However, I wouldn't be surprised if the CW and Smallville people discuss an eleventh season. I wouldn't be surprised if was picked up for an 11th season which would start in Fall 2011 if it should happen. Stranger things have happened!!

For Smallville to get around 2 million viewers on some episodes still after 9 seasons and for Vampire Diaries (even with all of the recent vampire popularity) to do no better than 4 million viewers per episode in its first season is a good reason to consider what would seem like a far-fetched idea to bring Smallville back for Season 11 in 2011. What CW should do for Fall 2011 is to replace Smallville with another DC Comics property and air it after Vampire Diaries for a season or two, and then they can move it to the Friday slot that Smallville currently has assuming the new DC Comics show does well on Thursdays after Vampire Diaries.

Now I am not going to discuss ION or any other TV networks since I do not get them where I live and/or I rarely watch them.

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